Christian Prudhomme met business owners and tourism representatives Friday July 26) in advance of Yorkshire’s Grand Depart on July 5 and 6.
He was shown work under way for the event, including the resurfacing of hundreds of miles of country roads.
Mr Prudhomme said: “From the first day in Yorkshire in 2014 everything will be very important.”
Yorkshire beat off the challenge of bids from Florence and Edinburgh to host the prestigious event.
The first stage will take riders through the Yorkshire Dales to Harrogate, while day two of the Tour will start in York and end in Sheffield.
The race then moves south for the third stage from Cambridge to London, where it finishes.