New account manager on board for Bigger Boat expansion bid

NEW FACE: Alison Lee.
NEW FACE: Alison Lee.

A digital marketing agency has recruited Alison Lee as account manager in the latest of a series of key appointments for the company.

The appointment will strengthen the support provided on existing client accounts at Mirfield-based The Bigger Boat, while paving the way for the firm’s expansion.

Alison has played a major role in various projects already – including brochure production, supporting a client at the Retail Design Expo and managing various email marketing campaigns.

This appointment marks further growth for The Bigger Boat, which moved into their current vibrant office space in 2016. The business has seen year-on-year expansion, with a 25% increase in revenue in the last 12 months alone.

Andy McCaul, joint founder, said: “We’ve always said the best talent needed for a successful business is not always found in the large cities of Leeds and Manchester. As a professional working mum, Alison has viewed our rural location and proximity to home and schools as a huge plus.

“Her appointment is a real win for the team – we’ve gained her wealth of significant experience, and our clients have already started to benefit from that.”