A business has thrown its support behind a road safety campaign by hoisting a big reminder on to the side of Batley Library.
Birstall-based PPG Architectural Coatings erected the banner to encourage motorists to take care during and after Road Safety Week, which runs this week.
PPG’s environmental health and safety manager Chris Seaton said: “We are delighted to be supporting Brake in its campaign to stop the needless deaths and serious injuries that happen on roads every day, make streets and communities safer for everyone and care for families bereaved and injured in road crashes.
“PPG is committed to ensuring that each and every one of its employees goes home safe every day and as a responsible employer in the area, we are keen to do our utmost to look after our neighbours too.”
The campaign was set up by Huddersfield-based road safety charity Brake.
It said that in 2013, five people were killed and 61 seriously injured every day on the UK’s roads.
Its deputy chief executive, Julie Townsend, said: “We’re delighted PPG is doing its bit to save lives on our roads by getting involved with Road Safety Week and helping to spread the ‘look out for each other’ message.
“Local support for the road safety cause is vital if we are to achieve our goal of putting an end to road deaths and injuries and the terrible suffering they cause.
“We can go a long way to achieving this if we all commit to look out for each other on roads, especially drivers helping to protect those on foot and bike, who are most vulnerable.
“So slow down to 20 in towns and villages, look carefully and be considerate.
“Ultimately, we are all just human beings trying to get around, with equal right to use the roads, not competing tribes.”