Forza Italia, Forza Zizzi: Italians have something to celebrate during World Cup with special restaurant offer
Their national football team may have failed to qualify for the 2026 FIFA World Cup, but Italians can now feel like winners at a UK restaurant chain, which has a site in Birstall.
Zizzi has launched an initiative where any Italian national dining at its restaurants - including the one at Birstall Retail Park - will receive a free main course simply by presenting a valid Italian passport.
The offer runs until Thursday, June 18.
Non-Italians can also receive 30 per cent off their food - including starters, sharers, mains and desserts - until the end of the group stages on Friday, June 26.
Corrine Prior, brand and customer experience director at Zizzi, said: “Italy has already given the world the things people crave during tournament season, pasta, pizza and gathering around a table with friends and family.
“While the Azzurri may not be competing this summer, we wanted to give Italians across the UK a reason to celebrate.”
The campaign, titled ‘Forza Italia, Forza Zizzi,’ playfully positions Zizzi as an alternative way for Italian nationals to celebrate their heritage this summer.
While Italy won’t be lifting the trophy this year, Zizzi believes Italians across the UK still have plenty to celebrate and is inviting them to do so over great food, good company and a shared sense of national pride.
To redeem the free main course, guests simply need to present a valid Italian passport when dining at Zizzi and purchase a full-price drink.
For more information or to make a booking, go to https://www.zizzi.co.uk/zizzi-bites/news/world-cup